After some back-and-forth with the company founders, where we focused mainly on their needs, vision, and scope for their new website's look and functionality, I had formulated a solid strategy for their rebranding.

The Challenges:   The website needed to cater to a multicultural clientele, and present in a very professional and straightforward, yet friendly and approachable manner, all the services the company has to offer. 

My Solution:   Using customized iconography and discreet animations, paired with the bright yellow & blue color palette, we introduce the user into a friendly and modern atmosphere, with a strong techy vibe. The main call to actions are straightforward and peppered throughout the main sections on each of the webpages, aiming for a quick and easy access to the online appointment scheduling functionality.

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